AEAS International Marketing Events for Australian schools
AEAS has organised highly successful international student recruitment events in key source markets for over 35 years.
For 35 years, AEAS has supported Australian schools in connecting with quality education agents and international families across key source markets. Our in-country marketing events offer invaluable opportunities for schools to share their stories, build meaningful relationships, and inspire confidence in families considering an Australian education for their children.
Building trust through direct engagement
Successful international student programs are built on strong relationships—grounded in trust, understanding, and consistency. Regularly visiting markets in person allows schools to deepen existing connections and foster new ones with education agents, alumni, current and past parents and local schools. AEAS events help your school stand out in an increasingly competitive global landscape, while also contributing to the strength and visibility of the Australian school sector as a whole.
I really enjoyed the Hong Kong Exhibition.The families were of high quality, and we had some great conversations. It was a very productive and positive experience overall.
“The whole experience across the 4 cities was fantastic. The organisation and information provided by AEAS was excellent. This includes prior to departure and during the events themselves. Thank you all!”
What types of events does AEAS organise?
AEAS currently offers three types of events to Australian schools, English language colleges and ancillary service providers
- Australian Schools Exhibitions
- Australian Schools – Education Agent Workshops
- Seminars for Australian schools
From time to time, AEAS will also offer School to School Workshops or seminars in key countries to explore opportunities for new relationships and partnerships. In 2019, such events were held in Shanghai, China and Hanoi, Vietnam.
Australian Schools Exhibitions
AEAS exhibitions are a targeted and cost-effective platform for schools to showcase their unique offerings and connect with international families. These events:
- Position Australian school education as a first-class, globally desirable option.
- Promote Australia as a safe, high-quality destination that leads to success at school, university, and beyond.
- Provide direct access to prospective students and their families, allowing schools to highlight key selling points and build personal connections.
- Support brand visibility in established markets and help schools expand into smaller and emerging markets.
- Include tailored market briefings, focusing specifically on the school sector to support your recruitment efforts with relevant insights.
Education agent workshops
These focused, B2B events offer one-on-one meetings between school representatives and carefully selected agents with experience in the school sector. Workshops:
- Facilitate high-quality, targeted conversations in a time- and cost-effective format.
- Help schools meet National Code of Practice requirements for agent engagement and communication.
- Provide agents with updated information about the Australian education landscape and the benefits of school-aged study in Australia.
- Enhance agent knowledge about participating schools, including entry pathways and place availability.
- Strengthen partnerships, with opportunities to explore and formalise agency agreements.
- Are held at five-star venues and are fully catered
International Education Seminars
- Are held annually in Melbourne, Sydney, Brisbane, Adelaide and Perth
- Provide an update on key school markets and potential and emerging markets
- Present current data showing changes of the past 12 months and outlining any risks on the horizon
- Provide updates on AEAS testing and other services
- Provide an invaluable opportunity for networking with colleagues in the international education field
International Education Seminars for Australian Schools in 2026
Australian Schools International Education Seminars
If your school is interested in hosting a seminar, please contact [email protected]
| LOCATION | DATE | VENUE |
|---|---|---|
| Adelaide, South Australia | Friday 13 November | Prince Alfred College |
| Sydney, New South Wales | Wednesday 18 November | Redlands |
| Melbourne, Victoria | Friday 20 November | TBC |
| Brisbane, Queensland | Monday 23 November | St Aidan’s Anglican Girls School |
| Perth, Western Australia | Wednesday 25 November | TBC |
2027 Event Schedule
Registrations for all 2027 AEAS Australian Schools Events will open on Monday 3 August 2026.
NOTE: AEAS will prioritise acceptance of a school’s registration in accordance with clause 2 of the Event Terms and Conditions 2027
Australian Schools Events
MARCH 2027 – MAINLAND CHINA & HONG KONG SAR
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Beijing, CHINA | Saturday 6 March 2027 | Exhibition | JW Marriott Chaoyang | $4950 | OPENING SOON! |
| Shanghai, CHINA | Sunday 7 March 2027 | Exhibition | Conrad Hotel | $4950 | OPENING SOON! |
| Shanghai, CHINA | Monday 8 March 2027 | Agent Workshop | Conrad Hotel | $2700 | OPENING SOON! |
| Shenzhen, CHINA | Saturday 13 March 2027 | Exhibition | JW Marriott Shenzhen | $4950 | OPENING SOON! |
| HONG KONG SAR | Sunday 14 March 2027 | Exhibition | Cordis Hotel Mongkok | $4950 | OPENING SOON! |
| HONG KONG SAR | Tuesday 16 March 2027 | Agent Workshop | Cordis Hotel Mongkok | $2700 | OPENING SOON! |
Australian Schools Events
MAY 2027 – AUSTRALIA
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Melbourne, AUSTRALIA | Wednesday 26 & Thursday 27 May | Agent Workshop | TBC | $3300 inc. GST | OPENING SOON! |
Australian Schools Events
JUNE 2027 – JAPAN, SOUTH KOREA, TAIWAN & HONG KONG SAR
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Tokyo, JAPAN | Thursday 17 June 2027 | Agent Workshop | TBC | $2700 | OPENING SOON! |
| Seoul, SOUTH KOREA | Saturday 19 June 2027 | Exhibition | TBC | $4950 | OPENING SOON! |
| Seoul, SOUTH KOREA | Monday 21 June 2027 | Agent Workshop | TBC | $2700 | OPENING SOON! |
| Taipei, TAIWAN | Friday 25 June 2027 | Agent Workshop | TBC | $2700 | OPENING SOON! |
| Taipei, TAIWAN | Saturday 26 June 2027 | Exhibition | TBC | $4950 | OPENING SOON! |
| HONG KONG SAR | Sunday 27 June 2027 | Exhibition | Cordis Hotel Mongkok | $2700 | OPENING SOON! |
Australian Schools Events
SEPTEMBER 2027 – CAMBODIA, VIETNAM & THAILAND
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| HCMC, VIETNAM | Friday 10 September 2027 | Agent Workshop | Sheraton Grand Opera Saigon | $2700 | OPENING SOON! |
| HCMC, VIETNAM | Saturday 11 September 2027 | Exhibition | Sheraton Grand Opera Saigon | $4950 | OPENING SOON! |
| Hanoi, VIETNAM | Sunday 12 September | Exhibition | Lotte Hotel Hanoi | $4950 | OPENING SOON! |
| Hanoi, VIETNAM | Tuesday 14 September | Agent Workshop | Lotte Hotel Hanoi | $2700 | OPENING SOON! |
| Phnom Penh, CAMBODIA | Friday 17 September 2027 | Agent Workshop | Hyatt Regency Phnom Penh | $2700 | OPENING SOON! |
| Phnom Penh, CAMBODIA | Saturday 18 September 2027 (AM) | Exhibition | Hyatt Regency Phnom Penh | $4950 | OPENING SOON! |
| Bangkok, THAILAND | Sunday 19 September 2027 (PM) | Exhibition | Marriott Marquis Queen’s Park | $4950 | OPENING SOON! |
| Bangkok, THAILAND | Tuesday 21 September 2027 | Agent Workshop | Marriott Marquis Queen’s Park | $2700 | OPENING SOON! |
Australian Schools Events
NOVEMBER 2027 – INDIA & SRI LANKA
| LOCATION | DATE | EVENT TYPE | VENUE | COST | REGISTRATIONS |
|---|---|---|---|---|---|
| Delhi, INDIA | Friday 12 November | Agent Workshop | TBC | $2700 | OPENING SOON! |
| Delhi, INDIA | Saturday 13 November | Parent Seminar / Exhibition | TBC | $4950 | OPENING SOON! |
| Bangalore, INDIA | Monday 15 November | Agent Workshop | TBC | $2700 | OPENING SOON! |
| Colombo, SRI LANKA | Thursday 18 November | Agent Workshop | TBC | $2700 | OPENING SOON! |
